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Dress you up
Three up-and-coming local designers focus on fashion at RunUp to the Runway

By: KATHY McCANN

October 2007

The ’80s are a big inspiration for Kristy Schomburg, who designs under the BILL label. Back then, she was a girl in total awe of her two teenage sisters.

"I couldn’t wait for their hand-me-downs — hot pink skirts, fishnets and tube tops; even checkerboard eye shadow." Her BILL clothes are wearable designs with details that are a homage to the Rubik’s Cubes and Cabbage Patch Kids era — eye-popping color, geometry and prints. "It’s not for those interested in blending into the crowd," she laughs.

Her other inspirations are varied, from fabric she finds to the cooling vents on a pricey sports car. For the RunUp show, she’ll integrate her style with clothes that can be worn to work in an office.

Until her late teens, she was clueless as to how clothes were produced, recalling when she and a friend laid down on material and cut around it, in hopes of creating something. Working with store-bought patterns was nearly as unsuccessful. Then she took some classes at Fashion Ninja, a Bay View boutique run by local designer Areka Ikeler.

Kristy Schomburg


Because her creations are all handmade, most are one-of-a-kind and only available online at www.fashionflat.com, a Web site she designed and that includes work by a handful of local designers. Her goal is to eventually have some pieces mass produced and sold in specialty shops and boutiques. Her dream? To someday live "up north" in a little cabin spending all day working on her designs.

Erica Fox’s work is flowing and feminine, but a far cry from Laura Ashley. The young designer loves dresses but usually wears them over jeans and boots. The unstructured, hand-painted silk and satin pieces she’ll show at the RunUp event were inspired by nature and meant to make us yearn for far-away, warm spring afternoons.

"All of a sudden it will hit me — I’ll love a shape or a silhouette," says Fox of her inspirations that have ranged from French lace (thanks to a month of studies in Paris) to fruits and veggies.

Erica Fox


Stuck in traffic one day, she spotted a woman motorcyclist: "She was hard, but she had this great bag; soft and feminine with embroidery and fringe." Fox was inspired to create a coat, working in leather for the first time.

Growing up in Wauwatosa with an art teacher mom and a dad in the printing business, she developed an early passion for art, always getting paint on her school uniform. Her grade school art teacher encouraged her and still shows up at all her events. Her professors at Mount Mary College embraced her individuality, even when she didn’t always follow the assignments. "I’ve been fortunate to have a lot of support — especially my mom," says Fox. Her mother has made dozens of fabric runs to Vogue in Evanston, Ill., for her daughter’s art.

Newly degreed, Fox is torn between making a go of it in the hometown she loves or heading to New York for more opportunities. "Here, it’s hard to find a job in a creative area of fashion, as opposed to technical design," she says.

Heather Hambrecht


To budding "Project Runway" candidates who are dreaming of becoming a designer, Fox says: "Sketch, draw and learn to sew. And try not to be influenced by clothes you already see — be unique."

"I think life is my main inspiration, especially when I’m traveling and experiencing different things," explains Heather Hambrecht, taking a break on her mobile phone as she scours Chicago fabric stores on a hot summer day. A former opera company wig and makeup artist, she now has devoted herself completely to design and has more time to travel from her Bay View home and studio to her favorite fabric haunts in San Francisco, New York and Toronto.

Her mother taught her to sew at an early age, after she wanted to make a dress for herself. She’s had no formal design training and began by making her own clothes. People would ask her to make them clothes and it snowballed from there. Now her clothing can be purchased at Lela and Chicago’s City Soles-Niche, and her handbags and belts at shoo. Prices range from $150-$1,200, and bags run from $80 to less than $500.

She often feels as though she’s designing for herself and wears everything she makes, testing her designs’ comfort.

"They’re free-form and made for comfort," says Hambrecht. Her pieces for the RunUp to the Runway show will include men’s and women’s clothes and leather garments that can integrate into fall and winter. Her clothes move easily between seasons because of their multifunctional nature — many with removable sleeves, for example.

Local couture

To see all three designers‚ wearable art in action, and creations by up-and-coming talent from Mount Mary College, head to the RunUp to the Runway fashion show at 7 p.m. Oct. 11 at the Milwaukee Art Museum.

The RunUp event, now in its third year, is a precursor to the long-running Symphony Style fashion show. Both shows benefit the Milwaukee Symphony Orchestra. The RunUp event was created by Symphony League volunteers to appeal to a more diverse and often younger audience who is looking for fun fashion, but not necessarily pricey couture.

In its inaugural year, the show was hosted at Sauce restaurant in the Third Ward and then moved to the museum’s Quadracci Pavilion. According to committee co-chairperson Judi Rath, the combination of inspiring art and architecture along with fashion and, of course, the music, is "a blend that is inspiring."

Last year, more than 500 people attended RunUp. The goal is to raise money for and awareness of the MSO, the museum and the burgeoning fashion scene in Milwaukee. Tickets cost $30 at the door, or contact Lynn Miller at (414) 226-7852 or msoleague@mso.org for a reservation. In addition to the clothing by the local designers, fashions from four of the city’s hottest boutiques will be showcased: Aala Reed, J. Bird, Molloy’s and shoo. Hair and makeup will be created by Beauty. The Mt. Mary student designs, sponsored by Lake Hill House, will be displayed, and attendees will vote on their favorites.