It’s
finally time to make a change.
Those "Live Earth" concerts have you singing a new tune.
You can’t get those melting icebergs from "An Inconvenient
Truth" out of your head. "Fast Food Nation" and
"The Omnivore’s Dilemma" have you rethinking your diet.
But where to start? Must one banish toilet paper and all
carbon-fueled transportation? Hug trees and eat only what one can hunt
and gather? Evangelize the green gospel to all friends and family? Or
is there a practical and happy medium along the way to a healthier
earth?
Ken Leinbach, executive director of the Urban Ecology Center, says
trying to change every part of one’s life at the same time may be a
recipe for failure. A better way is to choose one simple resolution
and focus on doing it well over time, gradually adding other changes.
Fortunately, the Milwaukee area is brimming with environmental
experts and entrepreneurs, and the season of changing one’s life is
upon us. Here are 11 green New Year’s resolutions for treading
lightly, Milwaukee style.
1. Consign
Recycle the money that you already spent by consigning clothing and
other items. Fashionable downtown retailers with consignment
departments include Lela, 321 N. Broadway, and Freckle Face, 407 E.
Buffalo St., in the Third Ward. Beyond conserving resources,
consignment stores offer a chance for consignors to earn cash and
shopping credits while passing savings on to shoppers. "Taking
advantage of consignment programs is one of the best kept secrets of
savvy moms," says Deanna Inniss, owner of Freckle Face.
"Kids grow so fast and receive so many wonderful gifts that we
see a lot of consignment items that have never been worn."
2. Bike to work
Jessica Wineberg, education manager for the Bicycle Federation of
Wisconsin, can’t think of a smarter resolution than biking to work.
After all, weight loss and financial savings are additional bonuses
beyond saving the environment. "The majority of the world’s
pollution comes from transportation choices, so this one lifestyle
change is so much more beneficial than just recycling," she says.
She recommends www.bikewinter.org as a resource for the brave souls
who plan to start Jan. 1.
3. Set an example
The next generation is watching, so keep consumption down and set a
good example. Make your own baby food by mashing organic fruits and
vegetables. Cut back on throw-away conveniences like wipes and
disposable diapers. Shop local boutiques for environmentally friendly
parenting products. Freckle Face carries "Safe Sippy"
stainless steel drinking cups for $14.95. They’re shiny, sleekly
designed and most importantly created free of harmful chemicals found
in plastic cups.
4. Bag wasteful shopping habits
According to the Sierra Club Web site, a shopping bag only has to
be used 11 times to have a lower environmental impact than using the
same number of disposable plastic bags. Retailers like Whole Foods,
Trader Joe’s and Metro Market offer simple canvas bags. Gina
Johnson, who spent the summer hawking a line of spacious, colorful
tote bags made from recycled furniture fabric at the Milwaukee Public
Market, says, "Why not tie going green to fun and fashion?"
Until the Milwaukee Public Market’s seasonal outdoor weekend market
returns in the spring, Johnson’s bags are available at www.makeitbreathe.com/bags.
5. Practice enlightened energy use
Juli Kaufmann, co-owner of Pragmatic Construction, says, "One
of the easiest ways to go green is to switch from incandescent bulbs
to compact fluorescents." The bulbs cost more at the store, but
use a fraction of the electricity, leading to lower electricity bills,
a cooler household, conservation of fossil fuels and less global
warming pollution.
6. Buy earth -sustaining products
Lisa Sim, owner of Future Green, an eco-store located at 2352 S.
Kinnickinnic Ave., hopes more Milwaukeeans will pledge to buy
sustainable and fair trade products in 2008. "Cleaning products
are among the most toxic items in our homes and we use them every
day," she says. Sim says her store offers a range of good
options, from steel cleaner to bleach alternatives. She says some of
the best cleaning products are homemade, such as bathroom cleaner made
from vinegar, baking soda, liquid soap and water.
7. Eat locally
When feeding your family, buy as many local and organic products as
possible. You’ll be helping farmers, keeping transportation costs
down and limiting pollution. "Just keep everything as close to
home as possible," says John Raymond, owner and chef at Roots
Restaurant, 1818 N. Hubbard St. Raymond says he works hard to practice
what he preaches; the restaurant buys local, recycles cooking oil and
composts leftovers.
8. Buy clothing made from organic cotton
"This one thing makes a surprising impact, and the good news
is that organic fabrics are getting easier and easier to find,"
Kaufmann says. "You can now buy Levi’s jeans made with organic
cotton." According to the Organic Trade Association, regular
cotton uses approximately 25 percent of the world’s insecticides and
more than 10 percent of the pesticides. And it takes roughly one-third
of a pound of pesticides and fertilizers to grow enough cotton for
just one T-shirt.
9. Reduce meat consumption
Leinbach wishes more people would lay off the burgers and steaks.
He calls vegetarianism, "The most impactful thing one person can
do for the earth." But he recognizes there are degrees of
compliance. "For me, meat is a treat, not an expectation,"
he says.
10. Get crafty
Plan ahead and embrace the D.I.Y. trend by knitting, beading and
weaving this year’s presents for family and friends. Milwaukee was
cited in the New York Times as a center of the alternative consumption
craze, thanks to women like Faythe Levine, who runs Paper Boat
Boutique and Gallery in Bay View. She has cited the growing popularity
of crafting as a powerful art movement dominated by female
artist-entrepreneurs.
11. Spread the green around
With all the money you are saving on junk food and gasoline in the
New Year, you’re bound to have some extra cash lying around.
Consider donating to a local environmental charity. Some of our
favorites are the Park People, working to protect Milwaukee County
Parks; the Urban Ecology Center, an environmental community center;
and Keep Greater Milwaukee Beautiful, dedicated to environmental
education and local beautification.