Roast
Coffee Co.
Maybe the reason Roast Coffee Co. displays funky art is because it’s
the former location of the East Side Gallery. At any rate, the Cream
City walls tastefully show off contemporary art, including a framed
display of used artists’ brushes that they’ll sell you for $350.
Patrons can also check out the postcard collection from past and
present customers.
When we arrived for lunch, we entered the land of laptops. We also
found a neighborhood hangout, a place where UW-Milwaukee students
mingle with parents pushing strollers and a sprinkle of senior
citizens. On the downside, we were parking challenged, as Roast is
close to the university.
Adjacent buildings on Maryland house People’s Books and the
Milwaukee Mindfulness Community. We also noticed a hookah lounge,
Sweet International Delight. We decided this could be a block for
one-stop shopping, a place where one could combine a cup of coffee
with a smoke and a book and practice mindfulness, all at the same
time.
We sampled the Green Day, bacon, greens, tomato, onion, cheese and
chipotle mayo; and the Daft Club, smoked ham with bacon, cheese,
tomatoes, greens, onion and Dijon sauce. We liked the sandwiches, but
we loved our specialty coffee — dessert in a cup. We savored rich,
flavorful Raspberry Truffle and Mint Condition. Calorie counters
beware.
Roast Coffee Co. is at 2132 E. Locust St., Milwaukee (414)
963-6363.