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Groom Guide

Photos by Dan Bishop

February 2015

Calling all grooms-to-be: Navy is the new black this year when it comes to suits and tuxes. When done right, the rich color is more vivid than the traditional black, making it a not-so-ordinary but timeless alternative. "Today wedding parties are looking for something new, and a navy tux is a fresh approach," says Tim Ryan, president/CEO of Harleys: The Store for Men in Shorewood. Hereís a guide to curating the perfectly dapper look.
  • Calla lilies are trending in 2015, and incorporating a single feather and gold accents add a new sense of depth to the boutonniere. "Feathers lend themselves to have more of a glamorous feel, but the pheasant feather is still more masculine," says Emily Neubauer, owner of Belle Fiori, Milwaukee.
  • The shirtís stark white color pops against the deep navy tux. "White is the best choice because it works with everything and is dressier, too," adds Tim Ryan, CEO and president of Harleys: The Store for Men.
  • Choosing a tie with a subtle pattern adds texture to the outfit without being too overwhelming. "Accessories are an easy way to add some uniqueness to the look," says Ryan.
  • Should the handkerchief match the suit or the tie? Itís an age-old question, but truthfully, itís entirely up to the groomís own taste. The only requirement is that it simply complements your shirt and tie.
  • The navy jacket is lined with black piping, an unexpected but welcomed detail. When asked what the biggest 2015 trends are in groom attire, Ryan says a more modern fit (slimmer/shorter silhouette) and alternative color choices are in.
  • Dubbed by industry experts as "the finishing touch," cuff links allow grooms to truly personalize their look. Consider sporting cuff links embellished with your favorite sports teamís mascot or alma materís emblem.



This story ran in the February 2015 issue of: