Ford
is planning one of the longest anniversary parties in
history, and everybody who loves the Mustang is invited.
The original pony car, creator of the class of
affordable performance cars that produced many of the
Detroit Three’s greatest vehicles, turns 50 April 17,
2014.
"Before
we even started planning, Mustang clubs and fans were
asking about the anniversary," said Steve Ling,
Ford performance car marketing manager. "I get over
300 calls and emails a day about it."
Ford
won’t make any major Mustang news at the New York auto
show this week, but New York figures large in Mustang
lore.
Lee
Iacocca — then president of the Ford Division —
revealed the car to journalists in New York, just days
before its public debut at the 1964 World’s Fair. The
original text of his speech includes nuggets like a
quote from a 15-year-old calling the Mustang
"better than Elvis or the Beatles."
Ford’s
archives contain such unexpected treasures as the story
of how a ’66 Mustang convertible wound up on the
86th-floor observation deck of the Empire State
Building. Displaying a Mustang there sounded like a
great idea when building management suggested it, but
there was a catch: There’s no freight elevator to the
86th floor.
How
to get the 15-foot Mustang into a 7-foot tall elevator?
Ford’s answer: A team of engineers in white coveralls
dismantled the car into four sections on West 33rd
Street, carefully fit them into a passenger elevator and
rebuilt the convertible more than 1,000 feet up in what
was then the world’s tallest building.
Ford
won’t reveal its plans for the Mustang’s 50th
anniversary, but the Empire State caper proves one
thing: The sky’s no limit when it comes to celebrating
the Mustang.