The
recipe for Subaru’s compact Impreza is getting a
rewrite for 2012.
Previously,
it was like a bag of trail mix that skimped on the
M&Ms. The Impreza was a hearty, go-anywhere offering
that was long on nutrition but short on a key ingredient
to sweeten the concoction and broaden its appeal.
That
ingredient was fuel economy, and for 2012, Subaru added
it by the handful. The company now brags that this new
model, available as a sedan and a hatchback, is the most
fuel-efficient all-wheel-drive vehicle in the U.S.
Throw
in a touch of new styling and the acclaimed Subaru
constitution of an ice-fishing nudist, and the 2012
model is impressive indeed.
This
Impreza starts at $18,245, and versions with the most
fuel-efficient transmission are now rated at 27 miles
per gallon in the city and 36 mpg on the highway. That’s
an impressive jump when you consider the previous
version got 27 mpg on the highway.
To
make these gains, something had to give. No automaker
can pull a 33 percent jump in fuel efficiency out of the
ether. In the 2012 Impreza, it’s done with a smaller
engine and a more efficient transmission.
Power
now comes from an all-new 2.0-liter, four-cylinder boxer
engine (so named because the pistons move toward one
another simultaneously, like a pair of boxers touching
gloves before they fight). The engine produces 148
horsepower and 145 pound-feet of torque. That’s a drop
of 22 horsepower and 25 pound-feet of torque from the
previous Impreza’s 2.5-liter engine.
In
this age of 500-horsepower family station wagons, it’s
rare for an automaker to cut output so precipitously
from one model year to the next. Yet dropping the
Impreza’s horsepower down to 148 brings it squarely in
the range of other compact cars such as the Honda Civic,
Hyundai Elantra and Chevy Cruze.
Those
cars all get better mileage than this Impreza, but they’re
also all front-wheel-drive and don’t carry the weight
and mechanical penalties that all-wheel-drive typically
puts on efficiency. This Impreza now makes a strong
argument for Snowbelters looking to avoid compromise; in
330 miles of driving, I averaged 26.5 mpg.
Around
town, the Impreza’s new engine is nice and torquey, so
drivers never feel like they’ve made a great sacrifice
in power. The lesser power figure is a little more
noticeable on the highway, but it is all you’ll need
for a car this size.
The
car is nicely balanced and handles well, aided no doubt
by all four wheels providing grip. Subaru added a new
electric power steering system for greater efficiency.
That it provides commendable road feel is noteworthy
only because so many other electric systems don’t.
Also helping handling and efficiency is a curb weight
that is almost 100 pounds lighter than the previous
Impreza.
My
only complaint about this Subaru on the road was the
amount of engine noise. Get the Impreza anywhere above
3,000 rpm, and the entire cabin is dominated by a
strained groan that has you reaching for the volume knob
or asking your fellow passengers to speak up.
This
aural encroachment can be partially blamed on the
continuously variable transmission that came on the
loaded $25,645 Sport Limited hatchback I tested. As you
probably know, CVTs don’t shift from one gear to
another, but instead infinitely adjust the car’s gear
ratios. This maximizes efficiency but also tends to keep
the engine operating at a higher rpm than it would with
an automatic transmission.
This
Impreza’s CVT also dials up the sport quotient a bit
with steering wheel-mounted paddle shifters that enable
drivers to manually select six preset gear ratios for
more control when needed.
If
you prefer a true manual or want to save some money to
keep things quieter, lesser Imprezas come standard with
a five-speed manual transmission and offer the CVT as a
$1,000 option. But be warned that fuel economy takes a
small hit with the manual.
Aside
from the loud engine and some errant wind noise that
leaks into the cabin, the Impreza shuttles its
passengers in comfort.
The
cabin’s layout is clean, simple and made from
high-grade materials that competitors should take note
of. The seats are supportive, visibility is excellent
(on the hatchback at least) and there’s plenty of room
in every seat for the tall among us.
My
loaded tester came with leather seats that were heated
in the front, a touch-screen navigation system with XM
satellite radio and traffic, a moon roof, trip computer,
fog lights, Bluetooth and heated mirrors. Everything
worked well save for the navigation system, which was a
slow loris of a unit and had repeated trouble figuring
out where it was.
All
Imprezas have as standard safety equipment stability and
traction control, four-wheel disc ABS and seven air bags
(including a driver’s knee air bag). The 2012 Impreza
is also a top safety pick by the Insurance Institute for
Highway Safety.
Wrapping
around all this content is a redesigned exterior that
brings the Impreza more in line aesthetically with the
rest of Subaru’s lineup. This company’s products
have never been known for their styling, and this
Impreza makes no effort to change that.
That’s
not to say the Impreza sedan and hatchback are
bad-looking vehicles; they’re not. The look is funky
enough to please the brand’s faithful, yet mainstream
enough to appeal to a variety of buyers. My Limited
Sport hatchback tester nicely balanced a sporty and
rugged demeanor with standard 17-inch rims finished in a
dark gray and roof rails.
For
denizens of ski slopes or voyagers on mountain-biking
trails, groups traditionally pro-Subaru in their buying
habits, this Impreza hits all the marks. Although it’s
a little noisy at times, the car is as functional,
well-built and economical as it’s ever been.
Meanwhile,
for a more mainstream audience that may have been turned
away by the Impreza’s once-eager drinking habits at
the pump, this Subaru adds a sweet bonus to an already
healthful snack.
———
2012
SUBARU IMPREZA 2.0I:
—Base
price: $18,245 (including destination charge)
—Price,
model tested: $25,345, Sport Limited five-door
—Powertrain:
2.0-liter, DOHC, four-cylinder boxer engine;
continuously variable transmission with paddle shifters
—Horsepower:
148 at 6,200 rpm
—Torque:
145 pound-feet at 4,200 rpm
—0-60:
9.8 seconds
—Curb
weight: 3,086 pounds
—Wheelbase:
104.1 inches
—Overall
length: 173.8 inches
—EPA
fuel economy: 27 mpg city/36 mpg highway
—Final
thoughts: Subaru gets sweet on its already nutritious
snack.