Reinert, owner of Splash Martini Bar in Oconomowoc,
demonstrates on Sunday how to shake a martini, while Heather
Yohn watches. It was Yohn’s first day. Reinert says a good
martini is cold and faithful to the recipe. Shaking with a
flourish is also good for presentation.
Josh Perttunen/Enterprise Staff
At Splash Martini Bar, there is never a quandary over how to
serve the bar’s signature drinks.
gets shaken,” said owner Dick Reinert. “There is no stirring.”
134 N. Main Street in Oconomowoc is a haven for
conversation, trying new drinks or sipping old favorites, said
Reinert, who still takes his turn behind the bar.
ambience, a view of Lac La Belle and we keep it casual,” he
said. “Some martini bars are strictly Frank Sinatra and Dean
Martin on the jukebox, and nothing but martinis. We have
contemporary music and serve beer in addition to the martinis.”
down with the Oconomowoc Enterprise to discuss what’s shaking
after five years in business.
ENTERPRISE: Why did you choose to put a martini
bar in Oconomowoc? And what sets your establishment apart?
kind of took a chance when we designed it as a (mostly) martini
bar. We said we’d give it six months and if it didn’t work, we’d
turn it into a regular bar. Fortunately, the martinis had
staying power and we didn’t have to make that shift.
We go the
extra mile and puree our own fresh fruits, such as raspberries,
blackberries, lemons, limes and mangos. We also make sure to use
top-shelf liquors and liqueurs.
ENTERPRISE: Do you remember your first martini?
tried a raspberry martini in a restaurant. The fresh quality of
the fruits is what stuck with me.
ENTERPRISE: What do you need to do to make a good
key to making a good martini is to shake vigorously, so that you
get ice crystals in the shaker. You want the drink to be as cold
it can be. Then you strain out the ice crystals when it goes
into the glass.
exact recipe is also very important. It doesn’t take much for
the flavor to be off.
ENTERPRISE: What martinis are customer favorites?
is a Reese’s Peanut Butter martini with ice cream and real
peanut butter. The Pop Rocks martini has real Pop Rocks rimming
the glass. The No. 1 martini is the dirty martini, made with
ENTERPRISE: What are some of the biggest
misconceptions about martinis or about Splash?
Martini flavors have been expanded so much since the James Bond
era, where it was just gin and vodka. Now, flavors range from
cranberry to pomegranate to grape. You can personalize according
to taste. If you don’t like gin or vodka, we can use rum.
ENTERPRISE: Have you noticed any trends and what
kind of demographics are you seeing?
is a wide range with our customers, from 21 years old to 60s.
The most typical customers are between their 30s and 50s, but
we’ve been trending younger. About 65 percent are women. And
we’ve seen business increase by 30 percent this past year.