Local First Milwaukee is encouraging shoppers to
to local stores this holiday season.
The group is
asking people to shift at least 10 percent of their holiday
shopping to locally owned, independent stores, according to a
statement. Local First says that if everyone in the area shifted
10 percent of their holiday shopping to local stores, it would
add $311 million to the local economy, which is based on an
estimate that independent retailers recycle two to three times
more money into the local community.
Milwaukee is part of nearly 150 groups nationwide with a
your shopping campaign,”
according to the statement
information, or to take the pledge, visit
On Dec. 8
from noon to 4 p.m., the group will hold its annual Buy Local
Gift Fair at Lakefront Brewery, 1872 N. Commerce St., Milwaukee.
There will be 40 local retailers and nonprofits there offering
gifts for sale.