Carroll students compete in national entrepreneurship exposition

By Lauren Anderson - Freeman Staff

April 25, 2015

WAUKESHA — A group of Carroll University students recently broke their own record at a national entrepreneurship competition.

The Carroll University Enactus group competed last week in the Enactus United States National Exposition in St. Louis, finishing second in the quarter final round. They trailed behind Belmont University, which went on to take fourth place overall at the conference.

Enactus is an international nonprofit organization that brings together student, academic and business leaders who use entrepreneurship to improve the quality of life and standard of living for people in need.

The Carroll team was among more than 200 to compete in the exposition and 3,000 students, faculty, alumni and businesses attended the event.

The exposition also provided students the opportunity to interact with professionals who serve as judges and organizational recruiters looking for top business talent.

Teams were judged on how their projects impacted the local and global community. Using a $1,500 grant from Walmart, junior accounting major Jordyn Herzog and sophomore business marketing major Brittany Radish led a team to empower lowincome women who utilize Waukesha Women’s Center services through workforce development workshops.

Using an existing relationship with Plowshare Fair Trade Marketplace, a team helped expand Plowshare’s marketing footprint and create a new responsive website, along with other social media sites. Sophomore video production major Jake Morrow and sophomore accounting major Alison Lambrecht were project managers for the $1,500 Sam’s Club Step Up for Small Businesses Grant.

Kevin Hamm and Nick Cappa, both sophomore business marketing majors, led a private donor project to revitalize North Street Station Laundromat in Waukesha.

The teams’ efforts have resulted in two women finding sustainable employment opportunities, an increase in Plowshare Fair Trade Marketplace’s social media presence, and a revenue increase at North Street Station Laundromat.

Jordyn Herzog, the president of Carroll’s team, also received an Enactus scholarship. Herzog will be the Jules and Gwen Knapp Enactus Ambassador for next year.

The Carroll team included Herzog, Morrow, Lambrecht, Hamm, Cappa, Radish, Andrew Bartz and Micah Torgerson.