Margaret & Mae’s encourages customers to reminisce

By Katherine Michalets - Special to The Freeman

Jan. 21, 2015

Walking into Margaret & Mae’s, S42-W31254 Highway 83 in Genesee Depot, is like walking back in time for customers. Owner Suzy Roundy-Schmidt likes to share her vintage finds with her customers. The business is open one weekend per month and will next be open Feb. 12 to Feb. 15.   
Submitted photo

GENESEE DEPOT - Walking into Margaret & Mae’s in Genesee Depot is like entering Grandma’s home for some customers who may discover a 1960s women’s magazine or an early 1900s wedding photo framed and hung on the wall.

Owner Suzy Roundy-Schmidt began selling items in the Vintiquities location, S42-W31254 Highway 83, in December and officially as Margaret & Mae’s in January. The businesses are only open one weekend per month, but Roundy-Schmidt is also available for any questions or requests throughout the month.

As one who tries to reduce her new item consumption, Roundy-Schmidt said she likes to upcycle, reuse and “re-envision what already exists.”

“The store is my way of extending this to others. Now that I am in a space, I find value in the opportunity it gives me to meet with people and talk about the vintage and antique items,” she said.

“People are always finding things that they recognize from their parents’ or grandparents’ homes. It can create a good feeling to reminisce and recapture a part of that time period.”

Margaret & Mae’s is named after Roundy-Schmidt’s grandmothers, who were both very strong women, she said.

Prior to creating a physical space from which to sell her vintage finds, Roundy-Schmidt said she would sell items via word-of-mouth and other small vendor opportunities, such as the Green Bee on Main Street in Waukesha.

The next weekend Margaret & Mae’s will be open is Feb. 12 to Feb. 15.