WPS changing mix of insurance products

Freeman Staff

Oct. 1, 2015

MADISON — WPS Health Solutions announced it will be changing some of its health insurance offerings, which will have an effect on Waukesha and Milwaukee counties.

According to the company, WPS Health Solutions is not pulling out of the Milwaukee market, but after re-evaluating its product mix for 2016, the Madison-based company decided its Arise Health Plan will be its carrier for Affordable Care Act individual plans in the Milwaukee market, instead of WPS Health Solutions.

Scott Kowalski, executive vice president of WPS Health Insurance and chief operating officer of Arise Health Plan, said the company remains committed to the Milwaukee area market.

“Both WPS Health Insurance and Arise Health Plan will continue to sell group plans in the Milwaukee area in 2016,” he said.

According to the announcement, the decision was made to move service offerings around because it believes “the Arise network of health care providers can offer better value for individual members compared with the broader coverage offered by WPS Health Insurance.”