Getting it right at Delzer
Printing company adds state-of-the-art press, grows capabilities

By Katherine Michalets - Freeman Staff

June 26, 2015

Steve Salmieri checks the registration and print density on a piece being printed on a new press at Delzer.  
Charles Auer/Freeman Staff

WAUKESHA - The 45-foot shiny new Lithrone G40P press by Komori Corporate takes up a significant amount of floor space at Delzer in Waukesha, but because of its immense capabilities, the company was also able to eliminate three older presses.

There are only a few Lithrone G40P presses in Wisconsin. Delzer installed its G40P earlier this year and can now conduct jobs in quicker succession, with each job also taking less time. According to Komori’s website, the Lithrone G40P is capable of two-sided printing at 15,000 sheets per hour.

With such a high-functioning machine, Delzer has improved both its output and ability to meet the needs of its customers, who often want a fast turnaround.

“You try to wrap your arms around the customer to take care of them,” said Tim Weiske, vice president of operations and an employee of Delzer for about 20 years.

Steve Salmieri operates the controls of a new printing press at Delzer. The press features a large video screen for display of information like ink density and print registration.  
Charles Auer/Freeman Staff

The 66-year-old company has a long tradition of striving to meet its customers’ needs and has made “we get it right” its slogan.

President Mike Delzer said despite the faster turnaround for printing jobs, the quality and service the company offers is still at the highest level, which has been made possible “through investments in people, equipment and the process.”

While installing the new Lithrone G40P, Delzer’s ceilings were painted, floors were stripped and new lighting was installed, Weiske said.

“We are also investing in the environment,” he said. “Our goal is to (have a facility) where people want to come, both employees and customers.”

Another growing area for Delzer is the print-on-demand services, which can be delivered within 24 hours to clients - same day if in the area or next day if out-of-state under most circumstances, Weiske said.

Delzer recently added new employees when it acquired Waukesha-based Lithoprint in January. Delzer said the owner wanted to leave the business and approached his company about possibly buying Lithoprint. As part of the transaction, Delzer acquired Lithoprint’s clients and staff and now employs around 72 people.

“The businesses really complemented each other,” Delzer said.

Going forward, Delzer said he is keeping his eyes open for other acquisition possibilities.

Weiske said consolidations continue in the printing industry. Whether the company is smaller and larger, they aren’t immune, he said.

Delzer also strives to stay competitive. Weiske said they can do that by providing value with good pricing and excellent service.

While a lot of the focus has moved to the growing digital sector, “which gets significantly bigger every single year,” Delzer said, the company still offers traditional printing services as well and can do long runs for such items as event tickets.

Delzer offers offset printing, fulfillment, distribution and mailing, as well as digital printing, which includes wide format products, such as posters.