Batzner Pest Management announces rebranding, new name

Freeman Staff

May 7, 2015

NEW BERLIN - Batzner Pest Management announced Wednesday that it is changing its name to Batzner Pest Control as part of a multifaceted rebranding effort.

Batzner Pest Control has launched a newly-redesigned website at batzner.com that offers a user-friendly interface for desktop and mobile users and allows customers to find pest information and request service with ease, according to the announcement.

The company was founded as Batzner Pest Control in 1946 and is in its third generation of family ownership.

“The decision to rebrand was driven by our strong desire to stay grounded in our roots, culture and long-standing tradition of providing legendary service,” said Jerry Batzner, president and CEO, in a statement. “With the rebranding, Batzner customers will experience the same guarantee which includes complete customer satisfaction and peace of mind.”

The Batzner diamond logo has also been updated and is a blend of the company’s past and future, according to the announcement.

In addition, Batzner’s red vehicles have evolved into sleek, white vehicles with the distinctive design of the Batzner Pest Control logo. The uniforms have also been redesigned to reflect the new brand and name.

www.batzner.com