MADISON – American TV &
Appliance on Monday announced it was closing its
business, placing its 989 employees out of work.
According to a statement, the Madison-based company
blamed an unforgiving economy, especially over the past
five years, for the closure. American TV & Appliance
will begin a going-out-of-business sale Thursday in
order to liquidate its entire inventory of furniture,
electronics and appliances.
"While this is a sad moment, it is also a proud moment.
It's a moment to be proud of our efforts and to be proud
of what we have delivered to the community,” said Doug
Reuhl, president and chief executive of American since
1988. "Words cannot adequately express how grateful we
are to our millions of loyal customers, and to the
incredible, dedicated family of employees that we have
been blessed with over our 60 years of business."
According to the statement, the company has notified its
989 employees and most will continue employment through
the closing process.
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