new AJ Bombers location is one of numerous new features at
Miller Park. Others include renovations to TGI Fridays and
the Toyota Territory in right field. The Milwaukee Brewers
opened the season Monday against the Atlanta Braves.
Ehlke/Conley News Service
– The burger deemed “Milwaukee’s Best Cheeseburger”
has arrived at Miller Park.
AJ Bombers has opened a location inside the home of the
Milwaukee Brewers as one of the changes that’s been made
to the ballpark.
“This was a long time in the making actually,” AJ
Bombers’ co-owner Joe Sorge, who owns the business with
his wife Angie, said. “The interest has been there for a
few years, and in the last six months, things moved
The business’ Milwaukee Burger was declared winner of the
Travel Channel’s “Food Wars.”
“Well, we’re known for that Milwaukee Burger, but we
also have some interesting combinations,” Sorge said.
Also on the menu is the Barrie Burger, a bacon cheeseburger
topped with peanut butter.
And the combinations don’t stop at burgers, as AJ Bombers
will also serve frozen custard, with a Nutella and banana
mixture being one flavor of a sundae. The frozen custard
staple will be Bernie’s Concrete Mixer, which is vanilla
custard with caramel corn, peanuts and caramel sauce.
The Miller Park location will be the third overall for AJ
Bombers, with another location in downtown Milwaukee on
North Water Street, as well as a Madison location on West
“I think this will be as much help to the Madison location
as the Madison location has been for here (Milwaukee),”
Sorge said. “I could not be happier.”
Other changes at Brewers’ home
There have been some other changes at Miller Park.
The seating area known as the “Toyota Territory” has
been expanded from a 24-seat capacity to more than 100.
The concourse level will seat 75 people and be open to all
fans during regularseason home games. Seating and high-top
tables will be on a first-come, first-serve basis.
“I think this will be one of the first places that fans
will come to,” Brewers Chief Operating Officer Rick
A raised portion of the new section that holds 30 people
will be open to all fans during 41 regular-season games.
Even Miller Park mainstay TGI Fridays received a slight
makeover, with adjustments to its entry as well as new
tabletops, ceiling fans and a new bar area and stools.
Brewers Senior Director of Business Operations Teddy Werner
said the changes were made to stay consistent with most of
the other franchise locations.
Fans can also get their hands on game-used apparel, as the
stadium will be displaying such items available for
“Fans can pre-order or purchase things here,”
Schlesinger said. “They can do as they see fit. This will
be a big deal as far as merchandise.”
Such items available will be game balls, with batter,
pitcher and outcome indicated on the encased ball. Jerseys,
hats, helmets, lineup cards and bases are among the several
items for purchase.
To see the items, check out the kiosk behind Section 111 of
“Some items will have the dirt and sweat that shows it
actually was being worn,” Schlesinger said. “The balls
will have the dirt and bat marks on them.”