TOWN OF BROOKFIELD
- At several major intersections along Bluemound Road on
Wednesday, people held large signs reminding drivers of Kmart’s
going out of business sale. Shelly Rosmann of Les Moise worries
there could be more empty storefronts along the busy road if The
Corners lures them away from their current locations to the
mixed-use development planned for the intersection of Bluemound
and Barker roads.
owners said Wednesday they feel the competition from the new
development will be beneficial.
Corporation, the developer of the $186 million, 460-square-foot
project, announced several tenants for the property on
Wednesday, including White House Black Market, Chico’s and
several restaurants. Von Maur, an upscale department store, will
be the open-air retail center’s anchor. Work is set to begin
next year with The Corners’ completion date planned for fall
Menards and West Point shopping center will razed to make room
for underground parking and the large development.
she worries that building The Corners may result in more empty
storefronts if stores like Chico’s move from their current
location in Brookfield to the new development. A spokeswoman for
Chico’s did not return a call Wednesday regarding whether the
Chico’s location at 18000 W. Bluemound Road will close when the
location at The Corners opens.
“I feel there
is enough retail space on Bluemound Road that is already
vacant,” Rosmann said, giving soon-to-be-closed Kmart and Fun
World as examples. Les Moise, a ski, tennis and snowboard store,
is located at 18730 W. Bluemound Road.
feels that there is enough competition on Bluemound Road without
The Corners being constructed.
Lazzeroni of M.E. Lou in Galleria West, a clothing and
accessories store, believes The Corners will help to make
Brookfield a shopping destination.
“I think that
competition is healthy and I think the more quality stores that
come into the area bring in more quality people,” Lazzeroni
said. “It raises the water table for everyone.”
thinks having The Corners built across the street from his
restaurant, Bullwinkle’s, will be beneficial.
“I think it is
going to be good for business because it’s going to bring more
people,” he said.
Panos said he
has looked at the blueprints for The Corners and he liked what
“I think it is
going to be another good neighbor,” he said.
Rosmann is not
so sure. She worries about traffic congestion the project could
create in the area of Goerke’s Corners.
While she is
not concerned that The Corners will force existing businesses to
close, she just wants Bluemound Road to be a pleasant place to
“I am just
worried about the look of Bluemound Road and how traffic will be
affected, especially so close to Goerke’s Corners,” she said.