New publisher named for M Magazine

Freeman Staff

Feb. 19, 2015

Gail Ostermann

Fran Gimla

CEDARBURG - Jim Conley, president of Conley Media, has announced that Fran Gimla will take over as publisher of M Magazine in April, replacing Gail Ostermann, who is retiring.

Gimla, a 15-year veteran of the glossy lifestyle magazine, has served as its art director for the past seven years. She has a bachelor’s of fine arts degree from Cardinal Stritch University.

As publisher, she will oversee the day-to-day operations of the magazine as well as strategize for its future growth, Conley said.

Ostermann joined Conley Media 27 years ago as the advertising director for two of its Ozaukee County publications: the News Graphic and Ozaukee Guide. She was a member of the original team that launched the magazine in December of 1993, when it was then known as Northshore Lifestyle. The magazine subsequently added two more editions - Lifestyle West and City Lifestyle - and then merged them all into one in 2010 under the name of M Magazine.

“We will all miss Gail’s enthusiasm, energy and good spirit at the magazine and wish her the very best,” Conley said.

M Magazine is based in Cedarburg with 40,000 copies delivered monthly to a select audience throughout metropolitan Milwaukee. It also has 5,000-plus subscribers to its digital edition.

In addition to M Magazine, Conley Media publishes 12 newspapers, shoppers and monthlies in southeastern Wisconsin, including The Waukesha Freeman, and has a portal website for Greater Milwaukee,