A hole in one in Waukesha
Wisconsin Indoor Golf Center relocates, offers state-of-the-art simulation machines

By Katherine Michalets - Freeman Staff

 Dec. 23, 2015

General Manager Quin McCallum swings on one of the simulators at Wisconsin Indoor Golf Center.
Charles Auer/Freeman Staff

WAUKESHA -On a cold, rainy day in December, a foursome practicing their golf game could easily pretend they were playing on Pebble Beach in California with a warm ocean breeze blowing and the sun shining.

Wisconsin Indoor Golf Center recently relocated to Waukesha from Oconomowoc and has installed state-of-the art simulation machines that make it feel like a golfer is shooting 18 holes in Miami at the Trump National Doral instead of a building on the south side of Waukesha.

Owner Chris Verhoff said he decided to move the facility to Waukesha after three years in Oconomowoc because he felt he could attract more customers and the Oconomowoc space was too large for what turned out to be a mostly seasonal operation.

Now at 206 Travis Lane, Suite 2, Verhoff and General Manager Quin McCallum have plans to draw in more customers by offering leagues and video game days for teenagers.
 

The simulators at Wisconsin Indoor Golf Center emulate many of the world's most famous courses.
Charles Auer/Freeman Staff


To start, Wisconsin Indoor Golf Center has three simulation machines made by High Definition Golf out of Canada with plans to add more in the future.

The 9-foot by 12-foot screens on the high quality simulation machines are not like anything anyone else has in the area, McCallum said.

“It’s like 80 percent real golf,” he said.

The golfer hits the ball toward the screen and an image is displayed showing the direction of the ball and then where it landed. Data about the person’s swing is also displayed. To make the screen images of each golf course, High Definition Golf takes hundreds of thousands of photos of the actual course. Verhoff said people have told him that they recognize a tree or other landmark on the screen after having played on that golf course in person.

“We’re taking the simulation experience to the next level. It’s more realistic,” McCallum said.

Whether as an individual or a group, golfers can play and relax at Wisconsin Indoor Golf Center. In the future, Verhoff said, he would like to sell beer and malt beverages. The business is also close to restaurants so food can easily be delivered, even for gamers in the summer or birthday parties year round.

“We’re just here for people to relax and have fun and enjoy a round of golf,” Verhoff said.

Another special offering at Wisconsin Indoor Golf Center is its partnering with professionals such as Mick Smith, who is a certified Trackman professional and has been a pro golfer for 16 years. Customers at the Wisconsin Indoor Golf Center are responsible for paying Smith directly, but they can meet at the facility for instructions.

Dick Wallace, a PGA professional and regional PING Club Fitter, also offers lessons at the center. And Mike Thompson will be there as a sports medicine expert and golf conditioning coach.

The cost to play golf at Wisconsin Indoor Golf Center is $29 plus tax per hour Monday through Friday and $35 plus tax per hour Saturday and Sunday. The total can be split between the people playing in a group. There is also a hitting net, which costs $8 per half-hour of use.

Verhoff said he would like to build two more simulators in the center by early 2016 and he can also install them in people’s homes for personal use.

Starting in January, Wisconsin Indoor Golf Center will offer senior leagues during the day and regular leagues at night.
 

At a glance

What: Wisconsin Indoor Golf Course
Where: 206 Travis Lane, Suite 2, Waukesha
When: 8 a.m. to 10 p.m. Monday through Sunday
Info: 262-436-0002

www.wisconsinindoorgolfcenter.com