Rasmussen stands on the second floor of the Great Harvest Bread
Company while work on the building continues.
— Great Harvest Bread Company is aiming to open its new store in
downtown Oconomowoc the week after Valentine’s Day, said franchise
owner Jon Rassmussen.
franchise, which Rassmussen describes as a bakery and cafe with a
fast, casual vibe, will operate at 127 E. Wisconsin Ave. in a
two-story building that owner Jason Dvorak is upgrading, using the
$25,000 in loans the Oconomowoc Community Development Authority
approved in late-August.
authority also granted Rassmussen a $25,000 loan for the venture.
The large windows at the front of
the Oconomowoc Great Harvest Bread Company will bring a great
deal of natural light into the shop.
building sports a recently extended facade, a variety of touchups to
both its front and back end, and perhaps most importantly, a
storefront caked in newly installed windows that Rasmussen said will
shower the shop with natural light.
the building has been equipped with improved wood flooring on the
second level and a new stairwell that Rassmussen finds especially
pretty dramatic,” he said. “Pretty impressive.”
said the first floor of the business will be able to seat 12 to 14
people. The customer service counter will sport freshlymade samples of
bread and sweets, such as muffins, scones, bars and sweet bread atop a
walking through the hallway connecting the first floor’s front and
back can see the bread being made.
building’s second floor, which is near completion, will be able to
seat 24 to 30 people. A small meeting room will have space to host six
to seven people.
other Great Harvest franchises, the menu of the Oconomowoc shop will
be shaped around fresh ingredients.
breads will be made using honey and not high-fructose corn syrups.
said all meats in the store will come from Ney’s Big Sky Ranch, a
Slinger-based butcher shop.
can purchase frozen cuts from Ney’s, as well as products from other
said the demand for freshly made, preservative-free foods is
“absolutely growing” and it has increased since he opened his
Great Bread Company in Delafield in 2011.
are very concerned of what they’re feeding their families,” he
said. “We saw that immediately when we opened in Delafield.'