MILWAUKEE — Aurora
Health Care has created two community-focused television spots
that will start airing across eastern Wisconsin today.
According to the announcement, the advertisements showcase the
work Aurora is doing in the broader community and the
life-changing impact of the organization’s ongoing efforts to
help people live well.
“Health is so much more than health care, which is why Aurora’s
services have always extended deep into the community, far
beyond doctors’ offices, emergency rooms and urgent care
clinics,” said Nick Turkal, MD, Aurora president and chief
executive officer, in a statement. “We know the importance of
taking that whole-person approach to care and the healing power
of simple human empathy — being there for people when and where
they need us. These new TV spots capture that powerful work that
our caregivers and community partners carry out every day.”
In conjunction with the start of this ad campaign, Aurora is
launching a corresponding community-focused section on its
website, encouraging the public to get involved by either
volunteering their time or making a donation.