Mike Bero, Michelle McCormack and Mike Ellis with two
of the vans M&M Transport uses to provide taxi service in
the Lake Country area.
Charles Auer/Freeman Staff
HARTLAND — When Mike Ellis started his taxi business in Lake
Country he wanted to provide affordable and safe service to an
underserved area of the county.
Started in August 2012, M&M Transport has continued to grow with
the help of word-of-mouth.
Ellis, who doesn’t operate from an office, serves all of Lake
Country, including Oconomowoc, Pewaukee, Sussex and Delafield.
M&M Transport offers rides 24 hours per day, six days per week
and Sunday by advanced appointment.
While working at a Waukesha cab company, Ellis said he felt
customers were overcharged and he didn’t like that. So he used
some of his own money to start his business with the goal of
offering the best prices around.
“I am just trying to get people to where they want to go at a
reasonable price,” Ellis said.
His customers range from autistic students who need a ride to
Curative Care to an elderly person who needs a ride to an
appointment to a person needing a safe ride home from the bar on
a Friday night.
Ellis has a business partner, Michelle McCormack, who will also
drive one of the three vans that fit six people on the weekends.
There is another driver who comes in as needed. The majority of
M&M Transport’s business is on Thursday, Friday and Saturday
nights, he said.
Many of the Lake Country bars have Ellis’ contact information
and can refer customers to him.
With offering rides 24 hours per day, Ellis said he will work as
much as 18 to 20 hours daily, while napping between rides.
“It’s a small company. We have a good customer base,” he said,
adding he wishes he would have started the business years ago.
M&M Transport continues to grow, Ellis said, and he hopes to
eventually offer rides in all of Waukesha County’s 33
“I want to get from Brookfield to Oconomowoc, Okauchee, Muskego
— I want them all,” he said.
Shannon Staupe-Darton of Hartland said Ellis and M&M Transport
have proven to be a dependable mode of transportation for her
and her friends.
“I never want to drink and drive so any time I’ve had an event
or outing, I call M&M for a dependable, safe and affordable ride
home,” she said. “It is definitely the smart and safe way to go
whenever you are somewhere where you have consumed any alcohol.
I am so happy M&M taxi is there for people.”
She also suggests setting up the service in advance because
sometimes people can make it home safely despite drinking, so
this will guarantee the right decision is made.
At a glance
When: Taxi service 24 hours per day Monday through
Saturday and Sunday by advanced appointment