Business finalists named for Main Street Makeover contest

Freeman Staff

April 15, 2015

MADISON — Five Wisconsin small businesses have been named finalists in the Wisconsin Economic Development Corporations first Main Street Makeover contest with the chance to win up to $10,000 in upgrades for their stores.

Businesses located in the 36 Wisconsin Main Street communities were able to apply to get a benefit makeover from the WEDC’s Main Street staff. The winning business will receive personalized technical assistance and up to $10,000 to implement the changes that could include interior and exterior design improvements and marketing, business planning and merchandising assistance, according to the announcement Wednesday.

The five finalists are: Driftless Café, a restaurant in Viroqua that features food from local farmers and producers; Miner Theatre, a movie theater in Ladysmith that has been in operation since 1948; Schroeder’s Department Store, a fourth-generation business in Two Rivers that was founded 1891; The Bagelmeister, a sandwich shop and bakery in Fond du Lac; and The Looking Glass, a rapidly growing vintage merchandise store in Osceola.

The winner and a runner-up will be announced at the 24th annual Wisconsin Main Street Awards dinner on Friday in De Pere.