Residents anticipating a second Kwik Trip for the area
must wait a couple more weeks for clarity as company
representatives try and address concerns highlighted by
officials and residents.
The former Walgreens on
South Main Street is seen Monday morning in West Bend.
John Ehlke/Daily News
Members of the West Bend’s Plan Commission voted to
table a proposed zoning amendment during their Sept. 5
meeting to allow the development of another convenience
store location at 806 S. Main Street, opting to delay a
decision until the traffic patterns at the location can
Almost from the beginning, guests and commission members
voiced their concerns regarding the plan. Among the most
vocal is Jed Dolnick.
“When so many exceptions are needed for a proposal, in
my experience that can often be a red flag that the
proposal doesn’t match the available parcel,” he said.
According to accompanying memo, the company
representatives want to reduce the standard 42 feet
setback requirement to slightly less than 11 feet. The
stated purpose is to accommodate the vehicle circulation
pattern needed for use of the space, improve the street
views for the development to the south and west.
There is a driveway exception to allow an oversized
driveway along Fifth Avenue, increasing it from 28 that
is permitted in the zoning code feet to 35 feet.
Trip representatives also want to increase the available
green space, from 13.5 percent to 18.8 percent.
setbacks are unique because there aren’t too many
properties that have three street-yard setbacks,”
Business and Development Planner James Reinke said.
“What makes this one unique is that it has two rows on
either side and a third side. Most lots are corner lots
so you are only dealing with two. This one is at the end
of a block so you have three.”
retail site will be about 7,300 square feet, with a
proposed building investment of about $4 million an
anticipated to create between 20 and 25 jobs. There will
be 20 fueling stations located on five islands. It will
be open all day and evening.
Access to the facility will be through a driveway along
the south side of the development. A second driveway is
proposed 50 south of Decorah Road on Fifth Avenue.
anticipated peak periods for the location are 102 to 135
vehicles per hour. There will be 28 parking and two
barrier free parking stalls. Additional parking is
provided at the pumping stations for a total of 50.
There will be 18 feet tall LED light polls to illuminate
the site, as well as canopy and building lights. The
parking lot and building lights will be equipped with
Several signs are proposed at the north section of
location, one is 24 square feet wall sign on the east
and west side of building. There will be two ground
signs, one is 96 square feet with electronic messaging
facing north and south. Another will be 72 square feet
for the east and west directions on the northeast
corner. A directional sign is planned for the corner of
Fifth Avenue and Decorah Road.
Among the biggest concerns is the amount of traffic that
will develop with the proposal.
don’t know how you engineer your way out of the regular
commuter traffic we already have, the intermediate
school bus and parent traffic that we already have, then
you have traffic going to and from the Kwik Trip,”
signal light is difficult to construct. A roundabout is
not possible because of limited space and are not
pedestrian friendly for students to traverse “This thing
in my mind is not a very good idea,” Dolnick said.
White, another Plan Commission member had other
“There is another, which I consider to be almost as
important,” White said. “That is particularly at 3 p.m.
when the high school lets off. You have all the traffic
coming down from the east. If you have ever tried to
say, get out of the Decorah Plaza or the one that is
across the street where Main Street Café and everything
is, it is extremely difficult to get in there.”
Mleziva, a real estate development manager for Kwik Trip
said he views the location one that would serve the
neighborhood at the center of the community.
driveway locations are similar in size to Walgreens that
was previously located on the site and that the driveway
that exists to the majority of the traffic will be
primarily used as an exit, so he doesn’t believe
customers would make the sharp left turn into the site
that many are concerned with.
“With that being said, traffic is an important part of
it,” Mleziva said. “We would be happy to take a look at
that as well.”