Sunset Bowl owner buys Fox Run Lanes
Cites wanting to keep bowling centers open in Waukesha

By Katherine Michalets - Freeman Staff

Sept. 19, 2017

 Fox Run Lanes remains open for business as renovation is underway.
Kenny Yoo/Special to The Freeman

WAUKESHA - The thought of losing another bowling alley in Waukesha was so upsetting to Sunset Bowl owner Mike Hoehnen that he decided to purchase Fox Run Lanes when he saw the building listed for sale.

He closed on the purchase Sept. 8.

"I like the sport and I didn't want to lose another center," Hoehnen said of the purchase Monday. When Fracaro's was destroyed by a fire on White Rock Avenue on Jan. 1, Hoehnen said his gut told him that they would not be able to rebuild due to the cost. The building will be razed.

He plans to return Fox Run Lanes to a name he used to know it by - Fox View Lanes, but with an added "X" for the name to be Foxx View Lanes.

Some renovations to the interior of the bowling center at 2440 W. Sunset Drive are already underway. Hoehnen said he thinks Foxx View Lanes was built around 1983. Sunset Bowl, 333 W. Sunset Drive, has been around since the 1960s, but he bought it in 1999.

Hoehnen said he has been a bowler his whole life. He started working at Brown Deer Lane, then worked at Sussex Bowl in the 1980s and now his son runs the center. Hoehnen began working at Sunset Bowl in 1994.

Another bowling alley, AMF Lanes, was razed a few years ago on Northview Road and in its place an industrial building was constructed.

Some of the work that Hoehnen plans to do soon at Foxx View Lanes includes a little interior facelift, such as making sure the bathrooms meet current ADA requirements. Some exterior work may also be done.

Hoehnen said he thinks the two bowling centers, both which have bars inside and serve food, can complement each other. Should the lanes be all in use at one center, but not the other, customers could be referred to the other location. He also plans to promote events at each place and if things work well at one of the bowling centers, he may bring it to the other center.

Eric Pierson will be the general manager at Foxx View Lanes. Hoehnen said with running two bowling centers, he will try to divide his time equally between them and will rely on his managers for help as well.