Network Health partners with Packers Hall-of-Famer Driver

Freeman Staff

Oct. 4, 2017

Network Health CEO Coreen Dicus-Johnson with Green Bay Packers Hall of Fame inductee Donald Driver on Tuesday during an announcement announcing the partnership with the company and former football player.
Submitted photo


RACINE — Network Health on Tuesday announced a four-year partnership with legendary former Green Bay Packer Donald Driver.

The endorsement between the Wisconsin-based insurance provider and former Packers wide receiver includes annual video and photo production with Driver that can be used for marketing materials, website usage, internal messaging, social media purposes and email campaigns.

The news was announced Tuesday in Racine, where Driver spoke at a Network Health Medicare member event with CEO Coreen Dicus-Johnson.

“Donald Driver’s longstanding commitment to health and wellness set the foundation for our relationship,” said Dicus-Johnson. “We’re honored to team up with such a beloved figure here in our very own state.”

In addition to Tuesday’s announcement, Driver will also attend Network Health broker events and make phone calls to select members to encourage them to stay fit and healthy. Driver will also promote Network Health on his own social media channels and will provide Network Health the opportunity to be sole insurance sponsor of his promotional events and programs.

“This relationship with Network Health is a natural fit for me,” Driver said in a statement. “As health insurance providers, the Network Health team makes it their mission to help members lead healthier, happier lives. That’s a mission I’m familiar with, and a team I’m happy to join.”

Network Health covers more than 129,000 people throughout Wisconsin on its commercial, Medicare Advantage and individual health insurance plans.