Shawarma House, 17385 W. Bluemound Road in Brookfield,
opened Thursday. It offers unique Middle Eastern
John Ehlke/Daily News
BROOKFIELD - The
city's Department of Economic Development and Community
Development department have proposed the Bishops Woods
Neighborhood Plan to revitalize the office park
following decreased occupancy. The office park is just
off Bluemound Road and Sunny Slope Road near Interstate
The BWNP will not
be finalized until early next year, according to
Neighborhood Planner Richard VanDerWal. He said several
steps must first be taken, and a third neighborhood
meeting will be held in late October or early November.
the city hopes to attract regional and national firms by
marketing the park's most unique characteristics. It is
surrounded by a nature preserve and close to the
Bluemound Road Corridor and the adjacent single-family
home neighborhoods as well as I-94.
"We think that it
has some unique opportunities based on its setting,"
said Brookfield Economic Development Coordinator Todd
Willis. "Most office parks don't have that wood
suburban firms have been moving downtown to attract and
retain millennials. Bader Rutter, a marketing firm, is
leaving the Bishops Woods area for a new 60,000
square-foot headquarters in downtown Milwaukee.
As a result,
Bishops Woods has a gross vacancy rate of 22.85 percent,
according to the Bishops Woods Market Analysis. With 209
office buildings throughout the city, the total vacancy
of Brookfield's submarket is much lower at 16 percent.
The higher rate of vacancy indicates the market favors
other office parks in Brookfield and throughout the
Milwaukee metropolitan region, according to the
To create the
BWNP, city officials analyzed municipalities throughout
the Midwest with comparable populations, employment,
incomes, demographics, economics and households,
according to the market analysis.
contains approximately 700,000 square feet of Class A
office space, 58.17 percent of the total office space.
Only 33.86 of Brookfield's submarket is considered Class
A office space, giving Bishops Woods the opportunity to
attract quality tenants. Class A office buildings are
categorized as having the highest quality workspaces,
accessible locations and asking rents above the area
submarket has 61.22 percent of Class B office space,
contrasted with only 32.95 percent of Bishops Woods'
office park. Class B office buildings appeal to a wider
range of users as spaces are more affordable and
buildings are in fair to good condition. The Brookfield
submarket is largely dominated by Class B buildings,
making the office park even more capable of drawing high
employment generating corporations, according to Willis.
contains 8.88 percent Class C office space, buildings
needing renovation and featuring rents below the area
average. The revitalization plan would look at updating
these buildings to Class A offices to improve the park's
overall quality, according to the market analysis.
the plan seeks more flexible zoning so the park could
adapt to changing contemporary lifestyles. The
departments in conjunction with the Property
Association, a group of park business owners, wish to
implement a walking path around the park's perimeter.
"A lot of
suburban office parks are adding these outdoor
recreation amenities," said VanDerWal. "It's basically
leveraging amenities so that the office park is more
believes that a small commute, even walking to work, is
a perk that employees seek these days. He said zoning
flexibility might allow for apartments or more
preferably town homes in the future. More flexible
zoning could provide more interconnectivity, which would
help with traffic buildup, according to Willis.
do not have actual dollar amounts but estimates based on
research. However, VanDerWal said the project's cost
would be shared between the city and the Property
VanDerWal said no
additional parcels would be created, the project would
not disturb the park's natural ecosystem and several
measures would protect the natural preserve.