Chuck Fellenz of West Bend helps students from Badger
Middle School cross Main Street on Tuesday afternoon at
the intersection of Decorah Road near a vacant building
at the intersection in West Bend.
John Ehlke/Daily News
Developers proposing to construct a second Kwik Trip
location in West Bend have been awarded exceptions that
will allow them to construct a second retail and fuel
location within the city, fulfilling a requirement that
will allow them to move forward with the project.
Members of the Common Council voted to approve a planned
unit development overlay district over a community
business district during Monday’s meeting, allowing
exceptions to developers from zoning requirements when
they build another Kwik Trip station at 806 S. Main St.
“Plan Commission held a public hearing,” Business and
Development Planner James Reinke said. “There were no
comments at the time of the public hearing during Oct.
3. Staff would recommend approval of the ordinance
allowing the overlay district for this property.”
PUD is a tool municipal officials can utilize that
permits developers exceptions to zoning requirements in
the specific area. In this case, Kwik Trip developers
are proposing to modify the setback requirements from
the road, reducing it from about 42 feet to slightly
less than 11 feet to accommodate vehicle traffic for the
site and improve visibility.
They want to expand the driveways to 35 feet, about 7
feet wider than what is permitted in the zoning code.
Developers have also asked for an exception to the open
space rule. The zoning code requires 25 percent of open
space for commercial developments at the site, about 14
percent of which is green space. The developers’
proposal requests almost 19 percent of green space.
“This was in front of the Plan Commission twice,” Mayor
Kraig Sadownikow said. “The first time asked Kwik Trip
to do a traffic analysis just to understand what would
happen around Badger Middle School, Decorah (Road), Main
Kwik Trip representatives returned with the analysis
results, concluding it would not significantly affect
the area residents.
location presented several issues for Plan Commission
members who first considered the proposal, especially
Jed Dolnick who had concerns with the exceptions that
“When so many exceptions are needed for a proposal, in
my experience that can often be a red flag that the
proposal doesn’t match the available parcel,” he said.
and others had problems with the amount of vehicular
traffic at the location, especially when parents were
transporting children to Badger. There were also worries
about traffic in the afternoon when students from the
high school are excused for the day and travel on
Decorah to get to their destinations.
the end, the traffic-analysis study was enough to
assuage their anxieties and the measure passed.
<<EARLIER: Kwik Trip takes a step forward on 2nd West