Proposed Slinger car-rental business granted conditional use
Enterprise looks to open facility on East Commerce Blvd.


Oct. 18, 2017

A vehicle is seen leaving the BP gas station on State Road 60 near a vacant store front Oct. 10 in Slinger. The site was the former location of a Quizno’s Sandwich Shop and could be the home of a new location for Enterprise Rent-A-Car.
John Ehlke/Daily News

SLINGER — A proposed new car rental business in the village is moving closer to an opening day after recent action by the village’s Planning Commission.

The Commission’s action does not need final approval by the Village Board.

Enterprise Rent-A-Car is seeking to open the business and its representative is Rent-A-Car Division Supervisor Jim Flowers. The property, at 1136 E. Commerce Blvd. is owned by Sherry Schaefer. According to documents provided by the village, a rent-a-car business is allowed on the property that is zoned B-2, but a conditional is required to allow that type of business.

“The site will be built to clean the automobiles used for rentals,” Schaefer said in the application. “Office space (already available) on site will be used to rent the automobiles.”

Flowers said in the business plan that accompanied the CUP request that Enterprise plans to sublease about 1,500 square-feet of office space.

“We will not rent commercial trucks or sell automobiles out of this location,” Flowers said in the plan. “Our cliental ranges from customers of collision centers, dealerships and business travelers to local retail customers having their vehicles serviced in the area.”

Flowers said the maximum number of employees will be three which includes full-time and part-time personnel.

“We pride ourselves on expanding into communities, creating jobs and boosting the local economy,” Flowers said.

Village Planner Marty Marchek said the location and number of parking spaces dedicated to Enterprise has been confirmed with the property owner. He noted that the conditional use permit is with the business and not with the property.

Schaefer said Enterprise decided to establish a location in Slinger because the closest area locations are in West Bend, Grafton or Germantown which means there should be plenty of need for the business in the Slinger area.

“They felt this was a central location for the Slinger, Jackson, Hartford area,” Schaefer said. “They expect about 15 vehicles will be on site once they open.”

Schaefer said the business location is the former site of a Quizno’s Sandwich Shop, but has been gutted and is basically a shell “They will have to do their own build out,” Schaefer said. “They want to create an office space and probably a wash bay so they can clean vehicles.”

Because of the large amount of work needed to prepare the building for occupancy it’s a strong possibility the building will not be completed before the end of the year.

“It’s more likely they will be able to open sometime in early 2018,” Schaefer said.

According to the company’s website, Enterprise operates in over 85 countries with more than 7,600 locations. Founder Jack Taylor selected the name Enterprise as a salute to the World War II aircraft carrier he served on, the USS Enterprise. Flowers referred questions on the project to Enterprise’s corporate office. They did not provide comment for this story.