Kathy Schmelter of Plymouth, right, shops with her
daughter-in-law, Nicole, on Wednesday morning at Book
World in West Bend. The company announced it will be
closing all 45 stores across seven states. The Book
World in West Bend has been at its location on South
Main Street for the past three years. “I’m going to miss
this place,” Kathy said as she left.
John Ehlke/Daily News
Book World Inc. announced Wednesday that all 45
locations would be closing and a liquidation sale would
begin today and continue until all inventory is sold.
The company has more than 300 employees.
This includes the Book World located at 1602 S. Main St.
in West Bend. The chain of stores started in Wisconsin
in 1976 with their first opening in Rhinelander.
Book World Vice President Mark Dupont said a shift
toward online shopping has “been enormous.” He explained
brick-and-mortar stores have been closing at a high rate
and that much needed anchor stores, which attract
customers to shopping areas, have been disappearing.
During the past 12 months, the company has seen a
reduction in sales of about 15 percent, which is
unprecedented for the chain.
certainly have had other ups and downs,” Dupont said.
“This year sales are, quite frankly, terrible.”
loss of customers has led to what the news release calls
a downward spiral in customer counts, a level that can’t
sustain the fourth largest book store chain in the
Owner Robert Burg checks out a customer Wednesday
morning at Book World in West Bend. A liquidation sale
on items will begin Thursday. Book World Inc. announced
they will be closing all 45 stores across seven
states.The Book World in West Bend has been at their
location on South Main Street for the past three years.
John Ehlke/Daily News
Dupont said despite having gone through tough periods in
the past, “we don’t see a light at the end of the
liquidation sale is expected to continue through
January, but items may run out prior to that and won’t
“They’re going to start some discounting and see how it
goes,” West Bend store manager Robert Burg said about
the liquidation of store merchandise.
news release from book world states there will be “deep”
discounts on books, toys, games, puzzles, magazines,
calendars, trading cards, gifts and other merchandise.
Customer Cindy Knoebel said she was sad to hear about
the closing of the store and that she isn’t certain
where she will go next to get her books.
book store chain has hired Yellen Partners to assist
them with the liquidation process. The familyowned
company specializes in closing down businesses and
Though Book World started in Wisconsin, it expanded into
six other states: Michigan, Minnesota, Illinois, Iowa,
North Dakota and Missouri.
Book World closing
Liquidation sale begins today
Achterberg - News Graphic Staff
MEQUON — After a four-year
run as Mequon’s only book store, Book World
announced Wednesday it is closing all 45 of
its stores, which are scattered across the
Book World opened a
3,400-square-foot store at 10920 N. Port
Washington Road in the Mequon Pavilions in
November 2013, filling a void created when
Next Chapter Bookshop suddenly pulled up
stakes the year before from a different
location in the same shopping center.
A news release from Book
World said that it will begin a liquidation
sale today at all its locations that will
run until all inventory is sold.
“The liquidation sale will
offer customers deep discounts on books,
toys, games, puzzles, magazines, calendars,
trading cards, gifts and all other
merchandise,” according to the news release.
“Customers are encouraged to shop
immediately to take advantage of the sale
while inventory is still available.”
Book World has hired Yellen
Partners, a family-run liquidation company,
to assist in the closing and liquidation
“The national shift in the
retail marketplace towards e-commerce has
triggered the loss of vital mall anchor
stores and a downward spiral in customer
counts at Book World stores, reducing sales
to a level that will no longer sustain
business operations,” the news release
Book World opened its first
store in Rhinelander in 1976. It has grown
to 45 stores in Wisconsin, Michigan,
Minnesota, Illinois, Iowa, North Dakota and
Missouri. It is the fourth-largest book store
chain in the nation.
Prior to Book World, Next
Chapter was open in the Mequon Pavilions for
approximately three years. The store was
owned by former employees of Harry W.
Schwartz, which closed a book store in the
same location in 2009.