Albert Yee is pictured with just a sample of variations
on his bubble waffles.
MINNEAPOLIS — The dining room at The Burg may have only
sat a mere fraction of the people Albert Yee expects to
serve this Sunday, but he’s got his game face on and is
ready to go.
“I’ve been told that there will be 90,000 people in the
US Bank Stadium, so potentially, that’s a lot of
customers,” said Yee, who started a new venture, Bubble
Waffle Shoppes, after leaving his post at The Burg, the
former burger restaurant in downtown Cedarburg.
was serving bubble waffles, a late-night Hong Kong treat
that resemble a cross between a waffle and bubble wrap,
at the Milwaukee Bucks reunion game in October at the
UW-Milwaukee Panther Arena.
“Someone from Aramark (Food Service) saw me and thought
I might make a good addition to the Super Bowl vendors,”
Aramark is the vendor that operates the food service at
US Bank Stadium. Yee sent in an application and waited.
waffles are made using a traditional Hong Kong egg
They are made fresh in front of the customers.
Earlier this month, he was invited to sample his bubble
waffles at the media tasting, and his espresso a la mode
bubble waffle ended up being ranked as one of the top
eight foods coming to the Super Bowl by the Twin Cities’
Fox 9 news.
particular waffle includes French vanilla ice cream,
chocolate shavings, mini marshmallows and espresso
sauce, though bubble waffles can be made sweet or savory
depending on the fillings. He will also be offering a
blue unicorn bubble waffle, which is based around Blue
Moon ice cream.
home, Yee’s bubble waffles can be found at at the
UW-Milwaukee Panther Arena and at the Wisconsin Center,
though he is working on opening a new location at
Mayfair Mall. Bubble Waffle Shoppes also offers catering
can follow along with Yee’s journey on Facebook,
Instagram or on his website,