Laacke & Joys closing after 170 years in business

Freeman Staff

Dec. 27, 2018

BROOKFIELD — After more than 170 years of selling goods, Laacke & Joys will close its doors.

The outdoor outfitter announced its pending store closure at 19233 W. Bluemound Road last month and is in its final weeks of closure sales.

“Our store is closing and we are in our final weeks of selling. We have kayaks, outdoor patio furniture, clothing, footwear, skis and snowboards!” reads a Facebook post. “All product is marked down to rock bottom clearance prices with an additional discount taken on top of that! We would love to see you one last time! Thank you from the team at Laacke & Joys for supporting our store for all these years. We will miss you all.”

A call placed to the store Wednesday afternoon for further comment about the decision to close was not returned before deadline.

“Laacke & Joys is thankful for the opportunity to serve the surrounding communities for more than 170 years!” reads another Facebook post.

The last day for ski shop service dropoff was Dec. 24. Gift cards will expire on Dec. 31.