Groundbreaking set for new downtown apartment complex

Daily News Staff

Feb. 15, 2019

This is the latest artist’s rendering of the new Rincón 225 Apartment Complex to be built at 225 N. Main St., Hartford. Construction is expected to begin in the spring.
Submitted rendering

HARTFORD — A formal groundbreaking ceremony to mark the start of site work for downtown Hartford’s new 82-unit complex will be held starting at 11 a.m. Feb. 28.

Greywolf Partners, Inc., a full service commercial real estate company, is the developer behind the project. The company has also announced that the five-story apartment complex in the heart of downtown Hartford will be called Rincón 225.

Rincón (Spanish for “the corner”) 225 will be at the corner of Main and State and will have 82 new apartments, including luxury studio, one-, two- and three-bedroom units. On-site amenities will include heated underground parking along with a bike repair station, dog washing station, community room, coffee bar and outdoor living spaces. This project will help Hartford leverage its “live, work, play” concept into the community development.

Greywolf Partners, Inc. selected Consolidated Construction as the general contractor and Abacus Architects as the design team.

“Market research and area business owners are telling community leaders that there is a clear need for new upscale smaller-unit housing. We believe this development in this special downtown location is the right fit,” said Marilyn Herzberg, president at Greywolf Partners, Inc. “The residents of Rincón 225 will be able to live in the heart of the community and walk or bike to downtown businesses and other area amenities.”

Herzberg said today’s apartment residents look for a community feel.

“We believe that this development will help drive other new downtown developments,” Herzberg said. “We are excited to be a part of this community’s vision for the future.”

Funding includes community development grant, TIF district

Consolidated Construction Strategic Account Manager Tim Rinn said this is another component to help Hartford improve the quality of life for its citizens.

“They have three successful industrial parks and high demand for workers. Community leaders had the foresight to realize that in order to attract the next generation of young professionals to the area, they needed to ensure there are ample reasons to ‘live and play’ in Hartford, as well as work there,” Rinn said. “Industry and businesses in Hartford are also heavily invested in the ‘live, work, play’ concept. “A community development fund provided a grant for the Rincón 225 project. Community leaders also authorized the first-ever tax incremental finance district in the downtown area to assist with redevelopment, infrastructure, and other improvement projects.” Rinn said those efforts complement other initiatives in recent years, including the Schauer Arts Center, Wisconsin Auto Museum, Veterans Memorial Aquatic Recreation Center, Jack Russell Memorial Public Library, and Erin Hills Golf Course, which hosted the 2017 U.S. Open championship.

“We see Rincón 225 as another catalyst for further economic development in the area,” said Tom Hostad, executive director of the Hartford Area Development Corp. “When you add another 120 people living downtown, it adds to the vibrancy of the community while creating need for other products and services as well.”

The project is scheduled to be completed in late spring of 2020. For more information on Rincón 225 or to inquire about property availability, call 262-709-8500 or visit