SUSSEX — As Quad continues to
rebrand itself as a company offering marketing solutions, its sales
also reflected the change in focus in 2018.
According to financial earnings released Tuesday, the company had
increased full-year 2018 net sales of 1.5 percent for a total of
$4.2 billion with integrated services revenue now accounting for
approximately 20 percent of net sales.
For the past fiscal year, Quad had net earnings of $8 million.
“2018 was a truly pivotal year in our Quad 3.0 transformation as
reflected by last week’s announcement to evolve our brand from
Quad/Graphics to Quad,” said Joel Quadracci, chairman, president &
CEO of Quad, in a statement. “While maintaining our focus on
preserving our high-quality, low-cost producer status, we made
strategic investments to accelerate our transformation as a
marketing solutions partner by acquiring Ivie & Associates,
increasing our investment in Rise Interactive to a majority
ownership and, in January 2019, acquiring Periscope.”
More acquisitions are on the horizon for the Sussexbased business.
Quadracci said it is near completion of the acquisition of LSC
Communications in mid-2019.
“We remain enthusiastic about the value this transaction will create
for all clients and shareholders. This business combination will
enhance our highly efficient print platform to fuel our Quad 3.0
transformation and strengthen the role of print in a multichannel
media world,” he said.