Pelz and Adam Blatnik stand behind the counter in their
Alex Nemec/Enterprise Staff
TOWN OF OCONOMOWOC — New
business CryoVibe with the tagline “Where science revolutionizes
relaxation” has opened its doors to clients at W359-N9520 Brown St.
The cryotherapy business hosted its grand opening on Wednesday after
being open since July, owner Amelia Pelz said.
Pelz said cryotherapy was invented to help alleviate pain caused by
rheumatoid arthritis and to remove inflammation from the body.
“We first opened back in July and since then we have finally gotten
all of our machines and contraptions set up and we’re ready to go,”
Pelz said she has a background in Chinese medicine and her business
partner Adam Blatnik has a background in orthopedic massage.
“Inflammation causes all kinds of issues form every type of -itis
you can get to diabetes, but there’s a lot of different uses for
it,” she said.
One three-minute session can help subside symptoms for a few days,
“You also end up with a massive endorphin release with melatonin and
testosterone,” Pelz said. “It’s also balancing women’s hormones
CryoVibe has the only couples massage room in Oconomowoc, Pelz said,
in addition to one of two cryoskin treatments in the state, the only
hydration pod and one of six cryochamber facilities in the state.
“We’re putting a little star on the Oconomowoc map,” she said.