former Pizza Hut at 1610 W. Washington St. will be torn
down to make way for a new combination Dunkin’ Donuts
WEST BEND — Dunkin’
Donuts and Baskin-Robbins are coming to West Bend.
The Plan Commission Tuesday approved a site plan for the
eateries at 1610 W. Washington St., at the former Pizza
Hut location. If everything goes according to plan, the
old building will be torn down, the property improved
and a new building for the Dunkin’/Baskin-Robbins combo
will be built.
“They (the Plan Commission) approved the project last
night (Tuesday),” Jim Reinke, West Bend business and
development planner, said.
“This is a complete demo and reconstruct,” he added.
According to the site plan documents, the new business
will be a 2,160-squarefoot restaurant. The new building
will be hooked into existing city infrastructure and
utilities as the site is revitalized.
The developer, Dairyland Operations, has not yet shared
a timeline for when the construction and business
opening will take place, according to Reinke.
The site plan approval did come with some conditions. At
the Plan Commission meeting, Reinke said, the
commissioners decided the developer has to provide a
traffic generation count, and submit it to city
engineering. Traffic studies are often used with new
businesses coming in to project how they will alter
current traffic, to see if any adjustments need to be
made to roads or traffic controls.
The Plan Commission also rejected a request for
additional signage on the building beyond what the city
code allows. In additional to the standard, branded
signs of Dunkin’ and Baskin-Robbins, the site plan
showed slogan signs on two sides of the building saying
“West Bend runs on Dunkin’” and “Something fresh is
“They explained to the Plan Commission the slogans were
kind of a new prototype they’re trying,” Reinke said.
“Unfortunately, our code doesn’t allow for that.”
Municipal codes often place limits on how much of a
building may be covered in signs.
Reinke said the developer was amenable to the changes.
Other conditions the development must meet, before being
issued a building permit, are submission and approval of
an erosion control plan prior to any land-disturbing
activities; provision of a landscape bid and adequate
surety prior to the issuance of a building permit;
approval of a stormwater management plan; and revision
of the site plan set to incorporate technical
corrections as identified during city staff review.