is almost completed at the Seminole Hard Rock Hotel
& Casino Hollywood and is scheduled to open on
October 24th. The $1.5 billion expansion project
adds hotel rooms, gaming space, dining and nightlife
outlets, a full service spa, three distinct pool
guitar-shaped hotel soars 450 feet into the sky, an
extravagant glass structure that no one can miss.
Seminole Hard Rock & Casino’s audacious $1.5 billion
expansion is commanding the attention of commuters on
highways, passengers aboard planes and residents near and
far who’ve watched it rise the past two years.
Rock for the first time recently gave a sneak peek inside
this behemoth, whose construction began two years ago and
is now finally nearing completion. “What we’re doing
is we’re putting the line in the sand: Hell or high
water, we’re going to open,” Jim Allen, CEO of Hard
Rock International, said at the sprawling Hollywood, Fla.,
look at what you’ll see when it opens on Oct. 24.
now become an integrated resort will be home to three
hotel towers, including the 35-floor guitar structure,
which contains 638 luxury guestrooms.
There is an
adjacent “Oasis Tower” with 168 rooms overlooking a
pool lagoon area dubbed “Bora Bora.”
will dot the banks of the pool, which also will include
beach club dining and activities such as paddle boats and
All of the
hotel rooms will be 515 square feet, which is well in
excess of an industry standard of roughly 400 square feet.
checking into the new hotel space will be greeted by
“The Oculus,” a continuous show of light, sound and
waterfalls choreographed by computer programs.
Oasis Tower, guests can take in an overview of the lagoon
with the guitar hotel looming above it.
visitors choose to just stay at the hotel, or gamble,
shop, attend a conference, or do all of the above, the new
$125 million Hard Rock Live venue promises to be a major
cultural and entertainment attraction.
100 concerts a year will be produced in the clam
shell-shaped venue, which can seat up to 6,500 people.
Configurations can be arranged for boxing, theatrical
entertainment and award shows.
Rock in Hollywood also is unveiling an expanded casino
gambling floor, a new Rock Spa, 13.5 acres of recreational
waterscape, thousands of square feet in additional meeting
and convention space, and a retail shopping area covered
by a glass roof.
“there has never been a building in the world shaped
like a guitar.”
possibly the best line came from Cheyenne Kippenberger,
who was recently anointed Miss Indian World 2019-20 in
Albuquerque, N.M., during an annual “Gathering of
Nations” cultural event for Native Americans.
23, who grew up in Hollywood, told the audience how she
watched the Seminole tribe’s business grow exponentially
“from bingo money, to cigarette money and now Hard Rock
Los Angeles-based rock group Maroon 5 will deliver an
inaugural performance at the Hollywood property on Oct.
25. The new hotel will start accepting bookings on July