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Syfy puts spotlight 
on original content

By STEVEN SNYDER - TimeOut Film Critic

February 26, 2010

 
Given that we're living in the era of "The Jay Leno Show," when most major television networks are trying to trim back on content and save a few bucks, the announcement a few weeks ago from Syfy caught my eye instantly.

In addition to several of its new television series - chief among them "Caprica," the prequel to "Battlestar Galactica" - the network has announced an ambitious slate of Saturday original movies, with each installment aiming to reimagine a classic fairy tale, legend or pop culture character.

Think of it as modernizing, or reconceiving, our favorite fairy tale storylines. Hollywood does it all the time. Syfy goes well beyond such comic book characters as Batman and Superman, and toys with the plots of everything from "Little Red Riding Hood" to "Hansel and Gretel."

It's an ambitious experiment; putting together these movies is not cheap and airing prime new content on Saturday night risks missing those people who are out for the evening.

But clearly Syfy believes that it has a core Saturday movie audience, and the remainder of fans will catch it later via TiVo or DVR, as well as during reruns and on DVD. It's a multi-platform franchise, less interested in instant ratings than in gradually racking up the eyeballs.

And it's all about creating new content; bringing something new to the table. I, for one, am thrilled to see networks focus less on reality TV and a little more on creating new brands and identities. The more the better.

The first Saturday original movie airs this weekend, beginning at 8 p.m. Saturday. It's called "Beauty and the Beasts: A Dark Tale," and it spins the romanticized Disney version into a campy, at times ugly, meditation on power struggles for the throne and the way a beauty and a beast can work together to go after a power-hungry witch. It's a B-movie twist to an A-movie franchise.

Following in the footsteps of "Beauty and the Beasts" in March will be "Red," a "Little Red Riding Hood" spinoff that imagines a world in which Red brings home a fiance to learn about her family's obsession with killing werewolves.

Then there's "Hansel," which imagines a grown-up boy now returning to the haunted forest 20 years after his initial encounter to seek revenge against the witch.

"8th Voyage of Sinbad" pits Sinbad against a mythical minotaur. "Aladdin" replaces a comical genie with an evil one, and "Black Forest" gives us naive tourists who wander into an enchanted forest only to realize it's an evil trap they must fight their way out of.

Not all of these Syfy productions are up to the level of Shakespeare, but it's fun to see a network trying something new and having some fun with the premise in the process.

E-mail: snyderreviews@hotmail.com