WAUKESHA - Fans of Freeman Friday
Night Live will be in "seventh heaven" this summer
as the popular free music series on the streets of downtown
Waukesha returns Friday night.
With the addition of two new sites, the number of stages
hosting the area's top local talent is increasing to seven.
The live music begins at 6:30 p.m.
"Every year of the 10-year existence, Freeman Friday
Night Live has seen improvement and I'm confident that 2010
will be no different," said Roger Igielski, president of
the Downtown Waukesha Business Association, the downtown
merchant group that organizes the event. "In 2009, we saw
a very large surge in attendance and I think one of the
reasons was our expansion from three stages in 2008 to five
stages last year. The past success of the event has drawn the
return of last year's five stages, as well as two new stages
for this year."
Joining the Freeman Friday Night Live lineup are Sprizzo
Gallery Caffe, 363 W. Main St. and Generations at 5 Points,
294 W. Main St.
Returning stage locations include:
- The Steaming Cup, on the corner W. Main Street and
Clinton Avenue.
- Martha Merrell's/Cuddles at Main Street and S. Gaspar
Street.
- Waukesha Antique Mall on Bank Street, near the Fox River.
- Poppin' on Broadway on West Broadway, near the Five
Points
- Sounds on South stage, near the corner of South Street
and Clinton Avenue.
Freeman Friday Night Live is a rain-or-shine event. Each
stage site has a designated indoor area in the case of rainy
weather.
While Sprizzo is new to Freeman Friday Night Live, owner
Karla Harper said Sprizzo is no stranger to live music on
Friday nights.
"Sprizzo has been showcasing local talent with both
indoor and outdoor patio performances for over 12 years,"
she said. "We have been hosting ‘open mic' on Fridays
for that length of time, as well. The increased exposure to
our new location is one reason for joining Freeman Friday
Night Live."
The season kicks off Friday night with Mike and Kathy
Gallenberger at the Martha Merrell's/Cuddles stage, Waukesha's
Barefoot n' Bluejeans at The Steaming Cup, Buffalo Al plays
the Waukesha Antique Mall, the Notebenders at the Rockin' on
Broadway stage and Bam Bam and the Gigolos at the Sounds on
South stage.
Alexa Grey performs at the new Generations at 5 Points,
located in the alley next to the restaurant, and Matt Story
and Elliot Dennison double team the Sprizzo stage.
"The downtown has been revitalized and is alive,"
said Igielski, who along with his wife, Carrie, own and
operate Allo! Chocolate. "The one-way streets are gone
and there are 1,800 parking spaces in the downtown. We have
many new businesses, boutiques, art galleries and dining
establishments, in addition to those that have endured the
test of time due to their many supportive patrons. Join the
hundreds of guests who come every week to enjoy themselves in
historic downtown Waukesha and the riverwalk."
Overflow parking for Freeman Friday Night Live is available
in The Freeman parking lot, 801 N. Barstow St., and across the
river near the Waukesha Antique Mall.
For more information, please call 544-8030 or visit www.gmtoday.com/freemanfridaynightlive.
Friday's lineup
Freeman Friday Night Live presents the following acts to
the first week:
Mike and Kathy Gallenberger at the Martha Merrell and
Cuddles stage
Barefoot n' Bluejeans at The Steaming Cup on Main and
Gaspar streets
The Notebenders at the Rockin' on Broadway stage
Bam Bam and the Gigolos at the Sounds on South stage on the
corner of South and Clinton streets
Alexa Grey at Generations at 5 Points in the alley next to
the restaurant
Matt Story and Elliot Dennison at the Sprizzo stage on Main
Street